{"id":49,"date":"2024-04-15T09:57:11","date_gmt":"2024-04-15T13:57:11","guid":{"rendered":"https:\/\/blog2.forourschool.org\/?p=49"},"modified":"2024-10-28T11:26:26","modified_gmt":"2024-10-28T15:26:26","slug":"pta-email-strategies-for-boosting-read-a-thon-participation","status":"publish","type":"post","link":"https:\/\/www.forourschool.org\/blog\/pta-email-strategies-for-boosting-read-a-thon-participation\/","title":{"rendered":"PTA Email Strategies for Boosting Read-A-Thon Participation"},"content":{"rendered":"<p>Parents are often inundated with emails from teachers and PTAs, so when your fundraising event is approaching, it is important that any emails you send out have a clear purpose and action. Whether you\u2019re organizing a <a href=\"https:\/\/www.forourschool.org\/blog\/8-read-a-thon-dos-and-donts\/\">Read-A-Thon<\/a> or another exciting initiative, well-crafted emails can make all the difference. Let\u2019s dive into a strategic email schedule that ensures your message resonates with parents.<\/p>\n<h2><b>Email #1: 4 days prior to event<\/b><\/h2>\n<p><strong>Goal:<\/strong> Build Awareness and Understanding <strong>Action:<\/strong> Sign Up Today<\/p>\n<p>In this initial email, introduce the fundraiser. Explain its purpose, highlight the impact it will have, and invite parents to participate. Keep it concise and engaging\u2014remember, busy parents appreciate brevity.<\/p>\n<div>\n<h2><b>Email #2: 1 day prior to event<\/b><\/h2>\n<div>\n<p><strong>Goal<\/strong>: Remind Parents to Sign Up\u00a0<strong>Action<\/strong>: Make The First Donation<\/p>\n<p>As the event approaches, send a friendly reminder. Emphasize that it\u2019s not too late to join. Encourage parents to sign up and kick off their fundraising journey by making the first donation. A clear call-to-action (CTA) is essential here.<\/p>\n<\/div>\n<div>\n<h2><b>Email #3: 6 days into event<\/b><\/h2>\n<div>\n<p><strong>Goal<\/strong>: Generate Excitement\u00a0<strong>Action<\/strong>: Record Reading Time Online<\/p>\n<p>Now that parents are onboard, inject some excitement! Share updates\u2014maybe a leaderboard or fun facts about the Read-A-Thon. Remind them to log their reading time online. The more engaged they feel, the more likely they are to spread the word.<\/p>\n<\/div>\n<div>\n<h2><b>Email #4: 2 days before end of event<\/b><\/h2>\n<div>\n<p><strong>Goal<\/strong>: Encourage the Final Push\u00a0<strong>Action<\/strong>: Send Update Emails to Friends and Family<\/p>\n<p>As the finish line approaches, rally the troops. Encourage parents to reach out beyond their immediate circles. Remind them to <a href=\"https:\/\/www.forourschool.org\/blog\/how-to-ask-your-family-for-donations-sample-script\/\">share progress updates<\/a> with friends, family, and colleagues. Personal connections can make a significant impact.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div>\n<div>\n<div>\n<h2><b>Email #5: 1 day after end of event<\/b><\/h2>\n<div>\n<p><strong>Goal<\/strong>: Announce Winners\u00a0<strong>Action<\/strong>: Bring in Cash Donations<\/p>\n<p>Celebrate the participants! Announce winners, share success stories, and express gratitude. Remind parents that cash donations are still welcome.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<h2><b>Email #6: 3 days after end of event<\/b><\/h2>\n<div>\n<p><strong>Goal<\/strong>: Show Appreciation\u00a0<strong>Action<\/strong>: Thank Participants and Administrators<\/p>\n<p>Finally, express your heartfelt thanks. Acknowledge everyone who contributed\u2014the parents, teachers, and administrators. Their efforts make a difference. A little gratitude can foster lasting goodwill.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"padding:1rem 0 0;text-align:center;margin:0\">\n<h4 style=\"margin-bottom:1.5rem;font-size:calc(1.375rem + 1.5vw);font-weight:300;line-height:1.2\">Make Fundraising Fun and Educational<\/h4>\n<div style=\"padding:0 0 3rem;font-size:0.975rem;\">ForOurSchool.org is a Math-A-Thon and Read-A-Thon platform focused on enhancing math skills, promoting literacy, and fostering community spirit<\/div>\n<div style=\"--bs-gutter-x: 1.625rem;--bs-gutter-y: 0;display: flex;flex-wrap: wrap;margin-top: calc(-1* var(--bs-gutter-y));margin-right: calc(-0.5* var(--bs-gutter-x));margin-left: calc(-0.5* var(--bs-gutter-x));justify-content: space-between !important;\">\n<div style=\"flex: 0 0 auto;    box-sizing: border-box;padding-right: calc(var(--bs-gutter-x)* .5);padding-left: calc(var(--bs-gutter-x)* .5);width: 50%; margin-bottom:1.5rem\">\n<div style=\"border: 1px solid #696cff !important;background-clip: padding-box;box-shadow: 0 2px 6px 0 rgba(67, 89, 113, .12);position: relative;display: flex;flex-direction: column;min-width: 0;word-wrap: break-word;background-color: #fff;border-radius: .5rem;padding:1rem;\">\n            <a href=\"https:\/\/www.forourschool.org\/\" style=\"text-decoration:none;color:#000\"><\/p>\n<div style=\"width: 100px;box-sizing: border-box;padding: 20px 20px 1rem;height: 100px;border-radius: 50%;margin: 0 auto;align-items: center;justify-content: center;display:flex;border: 2px solid #FDE;background: #FEE;\">\n                  <img decoding=\"async\" style=\"width:100%\" src=\"https:\/\/asset.forourschool.org\/img\/icons\/donation.png\" alt=\"Outstretched hand with heart over it signifying requesting donations\" title=\"Donation request icon\">\n               <\/div>\n<div style=\"font-size:1.125rem;font-weight:bold;padding:1rem 0 .5rem\">Personalized Donation Pages<\/div>\n<div style=\"font-size:.9375rem\">We provide the most secure platform at the best price. That means more money for your school and students!<\/div>\n<p>            <\/a>\n         <\/div>\n<\/p><\/div>\n<div style=\"flex: 0 0 auto;box-sizing: border-box;padding-right: calc(var(--bs-gutter-x)* .5);padding-left: calc(var(--bs-gutter-x)* .5);width: 50%; margin-bottom:1.5rem\">\n<div style=\"border: 1px solid #696cff !important;background-clip: padding-box;box-shadow: 0 2px 6px 0 rgba(67, 89, 113, .12);position: relative;display: flex;flex-direction: column;min-width: 0;word-wrap: break-word;background-color: #fff;border-radius: .5rem;padding:1rem;\">\n            <a href=\"https:\/\/www.forourschool.org\/\" style=\"text-decoration:none;color:#000\"><\/p>\n<div style=\"width: 100px;box-sizing: border-box;padding: 20px 20px 1rem;height: 100px;border-radius: 50%;margin: 0 auto;align-items: center;justify-content: center;display:flex;border: 2px solid #e7e6be;background: #f0f0d9;\">\n                  <img decoding=\"async\" style=\"width:100%\" src=\"https:\/\/asset.forourschool.org\/img\/icons\/leaderboard.png\" alt=\"Podium with star above first place signifying leaderboard\" title=\"Leaderboard icon\">\n               <\/div>\n<div style=\"font-size:1.125rem;font-weight:bold;padding:1rem 0 .5rem\">Flexible Setup<\/div>\n<div style=\"font-size:.9375rem\">We offer a range of customization options, allowing you to tailor your event to perfectly suit your school&#8217;s needs.<\/div>\n<p>            <\/a>\n         <\/div>\n<\/p><\/div>\n<div style=\"flex: 0 0 auto;    box-sizing: border-box;padding-right: calc(var(--bs-gutter-x)* .5);padding-left: calc(var(--bs-gutter-x)* .5);width: 50%; margin-bottom:1.5rem\">\n<div style=\"border: 1px solid #696cff !important;background-clip: padding-box;box-shadow: 0 2px 6px 0 rgba(67, 89, 113, .12);position: relative;display: flex;flex-direction: column;min-width: 0;word-wrap: break-word;background-color: #fff;border-radius: .5rem;padding:1rem;\">\n            <a href=\"https:\/\/www.forourschool.org\/\" style=\"text-decoration:none;color:#000\"><\/p>\n<div style=\"width: 100px;box-sizing: border-box;padding: 20px 20px 1rem;height: 100px;border-radius: 50%;margin: 0 auto;align-items: center;justify-content: center;display:flex;border: 2px solid #b5dfba;background: #daf0dd;\">\n                  <img decoding=\"async\" style=\"width:100%\" src=\"https:\/\/asset.forourschool.org\/img\/icons\/arithmetic.png\" alt=\"Plus, minus, multiplication, and equal sign operators signifying arithmetic math problem\" title=\"Arithmetic icon\">\n               <\/div>\n<div style=\"font-size:1.125rem;font-weight:bold;padding:1rem 0 .5rem\">Extensive Math Practice<\/div>\n<div style=\"font-size:.9375rem\">Students can access over 400 math games online or via printed worksheets, with problems aligned to their grade level and ability.<\/div>\n<p>            <\/a>\n         <\/div>\n<\/p><\/div>\n<div style=\"flex: 0 0 auto;    box-sizing: border-box;padding-right: calc(var(--bs-gutter-x)* .5);padding-left: calc(var(--bs-gutter-x)* .5);width: 50%; margin-bottom:1.5rem\">\n<div style=\"border: 1px solid #696cff !important;background-clip: padding-box;box-shadow: 0 2px 6px 0 rgba(67, 89, 113, .12);position: relative;display: flex;flex-direction: column;min-width: 0;word-wrap: break-word;background-color: #fff;border-radius: .5rem;padding:1rem;\">\n            <a href=\"https:\/\/www.forourschool.org\/\" style=\"text-decoration:none;color:#000\"><\/p>\n<div style=\"width: 100px;box-sizing: border-box;padding: 20px 20px 1rem;height: 100px;border-radius: 50%;margin: 0 auto;align-items: center;justify-content: center;display:flex;border: 2px solid #badfea;background: #e1f8ff;\">\n                  <img decoding=\"async\" style=\"width:100%\" src=\"https:\/\/asset.forourschool.org\/img\/icons\/progress-bar.png\" alt=\"Progress bar steadily growing representing personal goals that can be set\" title=\"Progress bar icon\">\n               <\/div>\n<div style=\"font-size:1.125rem;font-weight:bold;padding:1rem 0 .5rem\">Personal Reading Goals<\/div>\n<div style=\"font-size:.9375rem\">Students are encouraged to reach their personal reading goals through motivational messages and unlockable avatars.<\/div>\n<p>            <\/a>\n         <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Parents are often inundated with emails from teachers and PTAs, so when your fundraising event is approaching, it is important that any emails you send&hellip;<\/p>\n","protected":false},"author":1,"featured_media":142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,7],"tags":[],"_links":{"self":[{"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/posts\/49"}],"collection":[{"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/comments?post=49"}],"version-history":[{"count":3,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/posts\/49\/revisions"}],"predecessor-version":[{"id":396,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/posts\/49\/revisions\/396"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/media\/142"}],"wp:attachment":[{"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/media?parent=49"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/categories?post=49"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.forourschool.org\/blog\/wp-json\/wp\/v2\/tags?post=49"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}